Image: Nefertiti neck lift

“I’ve tried Botox – and I liked it. It’s not a dirty word.” – Courteney Cox, The Times

Let’s talk about something that still makes people whisper, even in 2025: Botox.

It’s been around for over two decades in the beauty space — and yet, the myths, the frozen-face fears, and the ‘isn’t it poison?’ questions persist. So, is anti-wrinkle treatment still worth considering in a world obsessed with collagen banking and regenerative skincare?

Here’s what I’d tell you in clinic, if you were curious but cautious:
Botox isn’t a trend — it’s a clinically proven treatment. The key lies in how it’s done, where it’s done, and why.

What is Botox, really?

Botox® is a brand name for botulinum toxin, a purified protein that temporarily relaxes the muscles responsible for dynamic wrinkles — the ones we get from smiling, frowning, squinting, and… living.

When dosed properly, Botox doesn’t freeze your face. It softens the muscle pull, allowing your skin to rest — and that means smoother skin, fewer lines, and a more relaxed expression.

You start noticing forehead lines, crow’s feet or the “11s” between your brows — not because something is wrong with you, but because your skin is responding to repetitive movement.

When we inject it in those specific areas, it temporarily reduces the strength of the signal from nerve to muscle. This softening gives your skin a break — and over time, this break helps prevent deeper lines from forming.

In that way, Botox is not just corrective — it’s preventative.

But will I still look like me? This is the number one concern I hear — and it’s the most important one.

In expert hands, Botox shouldn’t be noticeable. The goal isn’t to erase every line — it’s to relax just enough that you look like you’ve slept well, hydrated more, and maybe taken a holiday.

The art lies in precision. Every face is different. Every dose is personalised. And your expressions are not the problem — they’re a beautiful part of being human.

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There’s a growing honesty around injectables among actors and public figures. Courteney Cox famously admitted she overdid it at one point, but later found a more subtle approach:

“You have to be careful. You need movement in your face.”

And she’s absolutely right. A well-executed anti-wrinkle treatment preserves movement — it just dials down the strain and tension.

So… is it still relevant?

Yes. But the way we use it has changed.
Today, at Face for Soul, I see more women and men in their 30s and 40s using Botox not to change how they look, but to age in a way that feels softer and more in control.

When combined with regenerative treatments like microneedling, polynucleotides, and exosomes/PRP, Botox becomes part of a strategy — not a standalone fix. Think of it as a supporting actor in your skin journey, not the star of the show.

A few things I always say to my patients:

• It’s not about freezing your face. It’s about relaxing it.
• We can always add more. But we can’t take away once it’s in.
• A fresher face doesn’t mean a different face.
• A dose is a duration.

Curious but unsure if anti-wrinkle injections are for you?
Book a consultation. No pressure, no judgment — just education, assessment, and an honest plan that fits your values.